DMAW WEBINAR: Fundraising in the Middle of a Pandemic

March 31, 2020 - by Tiffany Neill

Nonprofit organizations across the country are grappling with the numerous implications of the COVID-19 pandemic on their current and future fundraising efforts. Everyone has numerous questions including: How should fundraisers respond? If we fundraise during the pandemic, will we raise money? How will our brand be viewed fundraising during a crisis? Do we still mail? Launch digital campaigns? What’s next?

Many of these questions and more were asked and answered in a DMAW webinar on March 26, 2020 by a panel of industry leaders. These experts have weathered numerous crises before. Hear how they are applying the lessons learned and addressing the particular issues raised by the current pandemic. This is “must see” programming for these stay-at-home days!

View the full webinar recording


Additional Resources

Statement from the USPS on the Safety of Mail
Statement from the CDC on the Safety of Mail
Article Effects of Coronavirus on the Economy and Philanthropy from the Lilly Family School of Philanthropy
DMAW Blog Gratitude in Uncertain Times 12 Tips to Show Donors They Matter
The Agitator and Donor Voice Guide to Getting a Forgivable Convid-19 Loan

Industry Articles

July 2022

The Development Waiting Game

March 2021

When a Woman Is “The First,” Can She Also Be “The Best”?

June 2020

Recurring Gifts — If You Don't Ask, You Won't Recieve

June 2018

We entered muggles. We left magicians.

June 2018

The Magic Your Organization Needs

April 2018

5 Sure-fire Ways to Increase Response Rates

September 2017

Red, Blue or Indifferent: The Election Changed Fundraising

July 2017

It’s July: Do You Know Where Your 2018 Direct Response Budget Is?

June 2017

7 Ideas For Multi-Channel Break-Throughs

November 2016

8 Years of Uncertainty is Enough

September 2016

Direct Mail Premiums: Pros and Cons From a Former Pro

August 2016

Beyond Email Copy

July 2016

Podcast on On Direct Response Fundraising – with guest Lisa Maska

June 2016

Giving USA: 2015 Was America’s Most-Generous Year Ever

May 2016

Philanthropy: Make Your Mother Proud

July 2015

Fundriaisng Day in New York City

June 2015

Giving USA: Americans Donated an Estimated $358.38 Billion to Charity in 2014; Most in Report’s 60-year History

April 2015

Taget Analytics | donorCentrics™ Index of Direct Marketing Fundraising 2014 Results

March 2015

Communication is Key to Saving Money

February 2015

The 2014 Charitable Giving Report

February 2015

Obama Budget Again Calls for Limit to Charitable Deduction

November 2014

Charitable Giving: How to evaluate and support good causes

November 2014

Member Spotlight

September 2014

The Science Of A Donor Acquisition Package

July 2014

Consider the Environment. Print this.

July 2014

"Pink Slips" Win Big At MAXI Awards

June 2014

Giving USA 2014 Highlights

May 2014

Education Opportunities for Non-Profit Executives

March 2014

Member Spotlight: Emerging Leader

February 2014

Learning From MAXI Excellence

September 2013

30 Brilliant Bits of Online Fundraising Wisdom from the Experts

August 2013

Building a Stronger Bridge: Conference Volunteer, Tiffany Neill Looks Ahead

June 2013

Non-Profit Fundraising and Marketing in a Multi-Channel World

June 2013

Invest in Marketing and Fundraising to Encourage Innovation

November 2012

Direct Response: Not So ‘Direct’ Anymore?