Author: fabio
Lautman Thoughts
Case Study: Using SMS to Get Donations at Year-End
Mobile giving (SMS) continues to be on the rise worldwide – but few U.S. organizations have been able to leverage it to its full potential. The Human Rights Campaign was...
Company News
Lautman Recognized with Eight MAXI Awards
The DMAW MAXI Awards ceremony was held on Wednesday, August 2nd, kicking off the annual Bridge to Integrated Marketing & Fundraising Conference here in Washington, DC. Gold, Silver and...
Co-op Bulletin
7 Tips for Integrated Marketing
You know your donors go online, use social media, and read and respond to email. And you know that your fundraising program (which may have been just “direct mail” until...
Industry Articles
It’s July: Do You Know Where Your 2018 Direct Response Budget Is?
It may sound like the opening line of a joke, but now is the time to start planning your budget for 2018 if you want to be armed with the...
Industry Articles
7 Ideas For Multi-Channel Break-Throughs
You know your donors go online, use social media and read and respond to email. And, you know that your fundraising program (which might have been just direct mail until...
Company News
2017 Package of the Year Awards Announced
Lautman is proud to announce that two of our partners, The Actors Fund and the Human Rights Campaign, have won honors at the Direct Marketing Fundraisers Association’s 2017 Package of...
Lautman Thoughts
#17NTC 17 Tips for YOU!
Lautman recently attended the 2017 Nonprofit Technology Conference, which was held right here in DC! We enjoyed connecting with so many great folks in the industry – but most importantly,...
Lautman Thoughts
What (and Who) We Should Be Asking About State Laws
Originally published in AdVents, a DMAW publication As direct marketing fundraisers, we generally have three big questions when it comes to state registration laws: 1. Are our contracts complete? 2....
Co-op Bulletin
Donors Need Love, Too
It’s nearly Valentine’s Day — so what better time to think about showing your donors some love? Ideally, you are thinking about your donors every day of the year. After all,...
Lautman Thoughts
2016 Digital Year-End: An Inbox Audit
As 2016 came to an end, inboxes were filled to the brim with fundraising emails. Here’s a quick overview of this year’s trends and what stood out in digital fundraising....