Industry Articles
Industry Articles
Giving USA 2014 Highlights
Overview of Giving in 2014 Total estimated U.S. charitable giving increased by 4.4 percent, to $335.17 billion, in 2013. Giving by individuals is estimated to have increased by 4.2...
Industry Articles
Education Opportunities for Non-Profit Executives
“I don’t have time to sit in a conference for three days.” This is a common refrain from Executive Directors, CEOs, Board Chairs, Chief Development Officers and other non-profit leaders...
Industry Articles
Member Spotlight: Emerging Leader
Lesley Hostetter was named DMAW’s 2013 “Emerging Leader” during Best of Direct in December. Her secrets? Since graduating from St. Michael’s College in Burlington, VT, this New York native spent...
Industry Articles
Learning From MAXI Excellence
It’s MAXI Season and time to start looking at the winners, which can be as simple as a postcard … or just the right combination of message and integration …...
Industry Articles
30 Brilliant Bits of Online Fundraising Wisdom from the Experts
Ever wish you could just download what’s on the minds of today’s expert fundraisers? You’re in luck, because now you can! To help your nonprofit organization get the latest and...
Industry Articles
Building a Stronger Bridge: Conference Volunteer, Tiffany Neill Looks Ahead
If you came away from this year’s Bridge Conference refreshed, refocused and reenergized by the new approaches and technologies that will help you and your clients achieve your missions, you’re...
Industry Articles
Non-Profit Fundraising and Marketing in a Multi-Channel World
I’m being stalked by an attic fan. The fan is everywhere I go. I see pictures of it next to my newsfeed in Facebook, advertisements for it appear on every...
Industry Articles
Invest in Marketing and Fundraising to Encourage Innovation
I’m looking forward to getting away from the office at the end of July and getting revitalized and re-inspired about the work I do every day. I won’t be lying...
Industry Articles
Direct Response: Not So ‘Direct’ Anymore?
Our brave, new, multichannel world calls for a look at the larger picture of response.